Summary
Let's Talk Business Plans is a free educational site for people writing a business plan, building a pitch deck, or preparing to ask for funding. It was founded by James Crothers, who has over 24 years of experience advising businesses. Articles on this site are drafted with the help of AI tools. Where an article cites a source, the source is linked so you can check it yourself. The site is run and overseen by James Crothers, who is responsible for what it publishes, but not every article is individually reviewed by a person before it goes live.
Who Runs This Site
Let's Talk Business Plans is run and overseen by James Crothers. It is not a newsroom and there is no team of staff writers. The goal is simple: make clear, practical guidance on business planning available to people who cannot afford a consultant.
About James Crothers
James Crothers is the founder of Let's Talk Business Plans, which he started in 2016. He has over 24 years of experience advising businesses.
What We Cover
The site covers business planning from first draft to funding: plan structure, executive summaries, financial projections, market and competitor research, pitch decks, and how lenders and investors look at an application.
How Articles Are Made
Articles on this site are drafted with the help of AI tools. Where an article cites a source, the source is linked so you can check it yourself. The site is run and overseen by James Crothers, who is responsible for what it publishes, but not every article is individually reviewed by a person before it goes live. Our editorial standards page explains the process in more detail.
Corrections and Updates
People make real financial decisions based on what they read here, so mistakes matter.
If We Get Something Wrong
If you find an error, contact us through the contact page and tell us which article and which claim. When we confirm a mistake, we fix it and update the article's date. We would rather correct a mistake publicly than let bad information stand.